Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Shaping the future of festivals for a brand in transition
Developing & managing the festival season 2024 for a brand that is re-imagining itself in the process.












Be part of the change. We developed a flexible festival module that can be adapted to the changing Johnnie Walker brand. We built a modular home to impactful moments with cultural leaders, taste makers and the summer drink Johnnie Walker Black Peach.
Focusing on iconic brand elements, culturally relevant programming & brand collaborations and leaving space for individual and future creative decisions allows us to upgrade and celebrate again in 2025.
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